The Importance of Monthly Newsletters "Research firm Nielsen Norman Group (in its 2013 B2B Content Marketing Benchmarks) asked respondents how they preferred to receive company updates. 90% cited newsletters compared to 10% for social media." (chron) Monthly Newsletters & The Two …
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Newsletter Tip #1 "Newsletters Help You Keep Your Customers"
No matter what business you are in, your current customers are the best prospect for your growth in the future. According to Research from Bain & co, (http://bain/), getting business from your current customers cost about 1/5 of what it …
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Blog Marketing: Why You Need a Content Marketing Plan For Your Blog
92% of companies that update their blogs more than once in a day attract at least one customer from their blog, according to Hub Spot's 2012 State of Inbound Marketing Report. What does this mean for your business? Blogging is …
Newsletters 101: Spring into Newsletters
When I was in elementary school, my teachers would send home a newsletter that was usually a one page document (if they were really savvy, it would be a 11X17 page folded into a four page, front and back manifesto …

